Iconic Cannabis and Lifestyle Brand Joins Petalfast Marketplace Sales Platform in California and Arizona
IRVINE, Calif., Dec. 01 2022 (GLOBE NEWSWIRE) — Petal fasta market access platform for the cannabis industry, announced its partnership with wonderbrett, one of the West Coast’s most beloved cannabis brands, known for its world-renowned genetics, exotic terpene profiles, and pioneering cultivation techniques. Wonderbrett joins a growing portfolio of brands represented by Petalfast statewide and nationally.
Wonderbrett’s roots date back to 1997 when co-founder Brett Feldman began cultivating the legendary West Coast strain, OG Kush. By 1999, Feldman had established himself as an elite grower on the Los Angeles scene, supplying cannabis to some of the music industry’s hottest artists, including Dr. Dre, Snoop Dogg, Eminem and Xzibit. In 2014, Brett decided to bring his famous spots to the masses, launching Wonderbrett in partnership with his friend, Cameron Damwijk. Wonderbrett products are designed and manufactured in a state-of-the-art facility by a team of experts, using custom irrigation systems that integrate state-of-the-art technology with proven cultivation methods to create cannabis of craft style in small batches.
“Wonderbrett’s vast genetic library was formed over decades of development, and their full-bodied flavors and aromatic terpene profiles have cemented the brand as a staple of modern cannabis culture,” said Jason Vegotsky, CEO of Petalfast. “Their rich history of producing ultra-premium flowers has earned them a loyal, lifetime customer base across the state of California. We look forward to implementing our proven field and commercial sales and marketing tactics to help introduce their products to new distribution channels while increasing Petalfast’s offerings for our retail customers.
In addition to flower, Wonderbrett’s signature varieties are available in live resin cartridges and solvent-free rosin chews to meet a variety of consumer needs. Utilizing the highest quality glass tanks with ceramic atomizers and mouthpieces, the company’s distillate-free, 100% live resin cartridges include real terpenes and no additives to deliver the same full-bodied flavors fans have come to expect. Mark. Wonderbrett’s Solvent-Free Rosin Fruit Chews offer six select pairs of premium cannabis made with 100% real fruit puree imported from France to deliver a truly potent and flavorful edible experience. Vegan and gluten-free fruit chews are all-natural, contain no artificial ingredients or preservatives, and come in strain-specific varieties: Pineapple OG, Melon OG, Orange Banana, Papaya, Strawberry Bliss, and Peach OZ.
“All of our products are driven by our passion for creating new flavors, breeding new genetics, and discovering new varieties that transcend the ordinary into the extraordinary,” said Wonderbrett co-founder Brett Feldman. “Through decades of hard work and preparation, we have created a premier lifestyle brand, infusing art, music and fashion into everything we do to sum up the Wonderbrett experience. Our partnership together with Petalfast will allow us to expand our market presence in California and Arizona, strengthening Wonderbrett as a premium supplier of flowers, live resin cartridges and edibles for connoisseurs and new consumers alike.
The addition of Wonderbrett comes amid significant growth for Petalfast, which in recent months announced expansion into the Michigan, Massachusetts and Arizona markets, as well as new partnerships with AIRO Brands, Auntie Aloha, Bloom Brands, Consensus Holdings, Legion of Bloom and Life Cannabis Co. Since launching in 2020 in California, Petalfast has built a diverse portfolio of leading cannabis brands to highlight the most creative product offerings and help brands emerging and growing products for sale in and through retail channels in competitive markets. The company’s collaborative platform approach to on-the-ground distribution and marketing is a key differentiator, significantly changing the way cannabis brands can launch, grow and establish themselves in certain markets.
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Petalfast is the premier market delivery platform for the cannabis industry. Petalfast helps cannabis brands thrive through its go-to-market accelerator program in California and through its full suite of agency services available to brands nationwide. Notable cannabis brands already engaged in the Petalfast platform include Space Coyote, Emerald Sky, Bloom Brands, and Yada Yada. The company, through its Pilot by Petalfast incubator program, also offers new and recently launched brands direct access to major retailers and opportunities to gain first-hand market analysis while also offering select retailers the opportunity to see future brands before they officially hit the market. . Petalfast embraces its business model and expands into new competitive markets.
Wonderbrett is synonymous with legacy California cannabis as the innovator and provider of the highest quality, most sought-after products available. With a mantra of “flavor and experience above all else”, the company’s rare genetics, exotic terpene profiles, and meticulous cultivation techniques create consistency and an elevated user experience across the consumer spectrum. Wonderbrett is for the sophisticated connoisseur, producing handcrafted products in small batches on a large scale.
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